The Ultimate Guide to Vegan Makeup: My Favorite Must-Have Products

The beauty industry has made huge strides in vegan and cruelty-free makeup, making it easier than ever to find high-performance, plant-based products that don’t compromise on quality. Whether you’re looking for the perfect mascara, a creamy concealer, or a hydrating lip balm, I’ve rounded up my absolute favorite vegan beauty essentials that belong in every makeup bag!

Eyes That Wow: Vegan Eye Makeup Must-Haves

Victoria Beckham Vast Lash Mascara

A game-changer for long, voluminous lashes, this mascara gives instant lift and definition without clumping. Plus, it’s packed with clean, nourishing ingredients that help strengthen lashes over time.
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Urban Decay 24/7 Glide-On Eye Pencil

If you love a buttery smooth, smudge-proof liner that lasts all day, this is it! Whether you’re going for a sharp wing or a sultry, smokey eye, this pencil glides on effortlessly and stays put.
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Anastasia Beverly Hills Brow Definer

For the perfect, natural-looking brows, this pencil is a must. With its angled tip, it allows for precise strokes, making it easy to shape and fill in sparse areas.
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Flawless Complexion: Vegan Face Essentials

Kosas Revealer Concealer

A brightening, skin-loving concealer that doesn’t just cover dark circles—it hydrates, soothes, and blends seamlessly into the skin. Perfect for an effortless, radiant look!
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Makeup By Mario Soft Sculpt Shaping Stick

For that snatched, sculpted look, this contour stick blends like a dream. It gives the perfect natural definition without looking muddy or too harsh.
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Cle Cosmetics CCC Cream

This lightweight, buildable CC cream offers hydration, SPF, and a beautiful your-skin-but-better glow—all in one tube! Ideal for those days when you want a fresh-faced, effortless look.
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Jane Iredale PurePressed Base Mineral Foundation

This pressed powder foundation provides breathable coverage while keeping your skin feeling fresh and oil-free. Perfect for setting your base without looking cakey!
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Charlotte Tilbury Airbrush Flawless Finish Setting Powder

The name says it all—this powder blurs, mattifies, and locks in your makeup for that airbrushed, soft-focus finish. A true holy grail!
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Blush & Glow: Vegan Cheek Favorites

Haus Labs Bio-Radiant Blush

A stunning, high-pigment blush that melts into the skin, giving you that lit-from-within glow. It’s long-lasting and comes in the most flattering shades!
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Luscious Lips: Vegan Lip Must-Haves

Well People Lip Nurture Hydrating Balm

A deeply hydrating lip balm that keeps your lips soft and moisturized with clean, plant-based ingredients. A staple in every bag!
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Lawless Forget The Filler Lip Gloss

This plumping, hydrating gloss gives your lips a juicy, full look without the irritation. The formula is super comfortable and leaves lips feeling nourished.
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All in all….

Gone are the days when vegan beauty meant sacrificing quality. These high-performing, cruelty-free products prove that you can have luxury, longevity, and stunning results—all while supporting ethical beauty!

Do you have a favorite vegan makeup product I should try? Drop your recommendations in my DM’s on Instagram @liandmeinnyc